Marketing Coordinator
Marketing CoordinatorDepartment:
MarketingEmployment Type:
Permanent - Full TimeLocation:
Eureka, CAReporting To:
Marketing DirectorCompensation:
$70,000 - $80,000 / yearDescriptionUpNorth is seeking an exceptional Marketing Coordinator to join our talented marketing team.
The Marketing Coordinator manages all brand assets, marketing personnel, and marketing projects for the UpNorth brand.
This individual will also act as a liaison between the corporate Aeriz team and the UpNorth team by providing support and management via field, trade marketing, and strategic initiatives.
This role will report directly to the Aeriz Marketing Director and work on-site at our office in Eureka, CA.
We also offer remote work arrangements for applicants who reside in California.
Responsibilities Direct day-to-day management of Field Marketing Manager; review and approve all training for Brand Ambassador team.
Oversee and review budget.
Establish weekly or bi-weekly meetings with Sales Team Directors.
Establish weekly meetings with Field Marketing Manager.
Work with point of contact for social media management; task Field Marketing Manager to report and archive noteworthy field content to be used for social media.
Assist with PR tasks as needed.
Assist with developing or obtaining training materials and marketing documents such as sell sheets, brand training decks, PR announcements, etc.
Act as main point of contact for customer service and web inquiries.
Work with Finance Department and Executive team to request merch and field marketing assets.
Work in collaboration with Vendor Manager and Field Marketing Manager to assist and lead strategic sales and marketing initiatives in CA for external brands.
Create and manage content for editorial calendar to manage and plan social postings, marketing campaigns, content publishing, events, and more.
Create consistent publishing schedule and execute social content (planned and in real time).
Produce monthly social media metrics reporting.
Create and manage promotional campaigns and discounts programs in collaboration with Sales Department.
Coordinate the design of pictures, package, labels, and swag for company as needed.
Coordinate a full range of project components in an independent and autonomous manner; organize project tasks, collect information, set timelines for completion of required tasks, and see projects through to completion.
Conduct quality control over all marketing-related products and communications.
Ensure legal and compliance requirements are met for marketing initiatives and campaigns.
Regularly interface with leadership team.
Ensure all KPIs are being effectively tracked & reported for all marketing initiatives.
Perform various other duties from time to time to support Company business objectives.
Qualifications Bachelor's degree in business, marketing, or other relevant field; or 3-5 years related work experience required.
2
years management experience overseeing direct reports preferred.
CPG (consumer packaged goods) experience a strong plus.
Self-starter, entrepreneurial mindset.
Experience managing budgets and/or expenses.
Extremely organized and detail oriented.
Familiarity with CRMs, Microsoft Office, PowerPoint, Excel, Outlook, and Adobe Creative Suite.
Very personable and outgoing.
Effective and proactive project management skills-ability to operate under pressure and meet tight deadlines.
Experience presenting pitch decks to leadership.
Sound understanding of marketing principles-effective understanding of latest technologies and ability to identify how to apply them in marketing.
Copywriting skills and ability to edit content for corrections.
Ability to work collaboratively and effectively as a team member.
Exceptional communication skills (including both verbal and written) with internal teams and external customers.
Strong analytical skills; be able to retrieve data and use it to make informed decisions to drive growth.
Must be 21 years of age or older.
Ability to travel up to 25% of the time.
Benefits Medical, dental, and vision insurance 401(k) plan Paid time off and paid holidays Casual dress code Recommended Skills Adobe Creative Suite Analytical Attention To Detail Business Marketing Business Planning Communication Estimated Salary: $20 to $28 per hour based on qualifications.
MarketingEmployment Type:
Permanent - Full TimeLocation:
Eureka, CAReporting To:
Marketing DirectorCompensation:
$70,000 - $80,000 / yearDescriptionUpNorth is seeking an exceptional Marketing Coordinator to join our talented marketing team.
The Marketing Coordinator manages all brand assets, marketing personnel, and marketing projects for the UpNorth brand.
This individual will also act as a liaison between the corporate Aeriz team and the UpNorth team by providing support and management via field, trade marketing, and strategic initiatives.
This role will report directly to the Aeriz Marketing Director and work on-site at our office in Eureka, CA.
We also offer remote work arrangements for applicants who reside in California.
Responsibilities Direct day-to-day management of Field Marketing Manager; review and approve all training for Brand Ambassador team.
Oversee and review budget.
Establish weekly or bi-weekly meetings with Sales Team Directors.
Establish weekly meetings with Field Marketing Manager.
Work with point of contact for social media management; task Field Marketing Manager to report and archive noteworthy field content to be used for social media.
Assist with PR tasks as needed.
Assist with developing or obtaining training materials and marketing documents such as sell sheets, brand training decks, PR announcements, etc.
Act as main point of contact for customer service and web inquiries.
Work with Finance Department and Executive team to request merch and field marketing assets.
Work in collaboration with Vendor Manager and Field Marketing Manager to assist and lead strategic sales and marketing initiatives in CA for external brands.
Create and manage content for editorial calendar to manage and plan social postings, marketing campaigns, content publishing, events, and more.
Create consistent publishing schedule and execute social content (planned and in real time).
Produce monthly social media metrics reporting.
Create and manage promotional campaigns and discounts programs in collaboration with Sales Department.
Coordinate the design of pictures, package, labels, and swag for company as needed.
Coordinate a full range of project components in an independent and autonomous manner; organize project tasks, collect information, set timelines for completion of required tasks, and see projects through to completion.
Conduct quality control over all marketing-related products and communications.
Ensure legal and compliance requirements are met for marketing initiatives and campaigns.
Regularly interface with leadership team.
Ensure all KPIs are being effectively tracked & reported for all marketing initiatives.
Perform various other duties from time to time to support Company business objectives.
Qualifications Bachelor's degree in business, marketing, or other relevant field; or 3-5 years related work experience required.
2
years management experience overseeing direct reports preferred.
CPG (consumer packaged goods) experience a strong plus.
Self-starter, entrepreneurial mindset.
Experience managing budgets and/or expenses.
Extremely organized and detail oriented.
Familiarity with CRMs, Microsoft Office, PowerPoint, Excel, Outlook, and Adobe Creative Suite.
Very personable and outgoing.
Effective and proactive project management skills-ability to operate under pressure and meet tight deadlines.
Experience presenting pitch decks to leadership.
Sound understanding of marketing principles-effective understanding of latest technologies and ability to identify how to apply them in marketing.
Copywriting skills and ability to edit content for corrections.
Ability to work collaboratively and effectively as a team member.
Exceptional communication skills (including both verbal and written) with internal teams and external customers.
Strong analytical skills; be able to retrieve data and use it to make informed decisions to drive growth.
Must be 21 years of age or older.
Ability to travel up to 25% of the time.
Benefits Medical, dental, and vision insurance 401(k) plan Paid time off and paid holidays Casual dress code Recommended Skills Adobe Creative Suite Analytical Attention To Detail Business Marketing Business Planning Communication Estimated Salary: $20 to $28 per hour based on qualifications.
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